Fast Company reports that Red Lobster lost $11 million last quarter due in part to underestimating demand for its All You Can Eat shrimp deal. The article cites Bob Shoudt, Raina Huang and ugh_madison ugh_madison AYCE shrimp videos as profit-reducing events.

1 Comment »

  1. Anonymous said

    December 2, 2023 @ 11:54 am

    Big f*cking deal. They only give you about 5 shrimp per order and the shrimp aren’t that big, so saying you ate 25 orders isn’t that impressive. The problem is actually getting them to your table in a timely manner.
    Perhaps THAT is why they actually lost the money – they’re not turning tables as quickly because people are staying until they’re finished.

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